The company reported pre-tax loss of Rs 117.56 crore in Q4 FY25, compared with pre-tax loss of Rs 51.81 crore in Q4 FY24.

Adjusted EBITDA jumped 20% to Rs 100.5 crore in Q4 FY25, compared with Rs 83.8 crore recorded in Q4 FY24. Adjusted EBITDA margin improved to 5.2% in Q4 FY25 from 5% in Q4 FY24.

Revenue from company’s India multi-channel business jumped 12% to Rs 1,337.3 crore in Q4 FY25 compared with Rs 1,199 crore in Q4 FY24. Revenue from International business stood at Rs 205.4 crore in Q4 FY25, up 11% YoY.

The annual unique transacting customers increased 17% YoY to 10.6 million. Gross merchandise value (GMV) jumped 14%YoY to Rs 2,614.6 crore in Q4 FY25.

The company’s consolidated average order value rose 0.36% to Rs 252.5 in Q4 FY25, compared with Rs 251.6 in Q4 FY24. The average value order for India’s multi-channel segment stood at Rs 221.8 in Q4 FY25, up 0.14% YoY, while the average order value of international segment was at Rs 904.1 in Q4 FY25, up 6.59% YoY.

On full year basis, the company reported consolidated net loss of Rs 191.47 crore on 18.2% increase in revenue from operations to Rs 7,659.61 crore in FY25 over FY24.

Earlier in March 2025, the company’s board approved an investment of up to Rs 1,46,00,00,000 in Globalbees Brands Private Limited through subscription to compulsory convertible preference shares (CCPS). Based on the valuation report, the proposed investment under the Series C2 share subscription agreement is Rs 1,46,00,94,000. Subsequently, the board has approved an incremental investment of Rs 94,000 in Globalbees via CCPS in one or more tranches.

Further, the company’s board approved to make further investment in Firstcry Management DWC LLC, a wholly owned subsidiary. Of this amount, up to SAR 28 million will be invested in Firstcry Trading Company, KSA—a wholly owned subsidiary of Firstcry Management DWC LLC—for business expansion. The remaining amount will be invested in Firstcry Retail DWC LLC, UAE, also a wholly owned subsidiary, to support business expansion initiatives.

Furthermore, the company announced that the Bureau of Indian Standards (BIS) conducted an investigation, including a search and seizure operation, on May 26, 2025, at one of its warehouses in Bengaluru, Karnataka. The search concluded the same day at 9:00 PM IST, resulting in the seizure of goods valued at approximately Rs 90 lakh.

The BIS has alleged that the company is not in compliance with the BIS standard mark/hallmark with respect to few of its products, which is allegedly in violation of Section 14(6) of BIS Act, 2016.

The company stated that it fully cooperated with the BIS officials throughout the process. Operations remain unaffected and continue as usual. The company is currently seeking appropriate legal counsel and has no reason to believe that the seized products are non-compliant with BIS regulations.

Brainbees Solutions is engaged in the wholesale buying, selling, advertising, and promotion of maternity, baby and kids’ products across various channels. The company also provides facilitation services in education, training, and related activities. Its products are primarily sold through its online platform, FirstCry.