Leveraging strategic partnerships for long-term success and strengthening our footprint
across key markets
Lenin Krishnamoorthy Balamanikandan
Chairman & Managing Director
Dear Shareholders,
As we reflect on Fiscal Year 2024, I am proud to present a comprehensive overview of
the remarkable progress Krishca Strapping Solutions has made. This year has been pivotal,
marked by strategic milestones, industry recognition, and robust financial performance,
all of which have strengthened our foundation for future growth. Since our inception in
December 2017, Krishca has rapidly become a leader in manufacturing and wholesaling High
Tensile Steel Straps, Strapping
Seals, and Strapping Tools. Launching commercial production in March 2020, we've
distinguished ourselves through innovation, quality, and sustainability. As operators of
India's first "Lead-Free" and eco-friendly steel strapping production line,
we've set new industry standards while reducing environmental impact. Our strategic
location in Tamil Nadu, combined with advanced technology, has given us a competitive edge
by lowering production costs, minimizing waste, and enhancing energy efficiency.
The global steel strapping industry is undergoing significant transformation, driven by
the increasing demand for high-performance, sustainable materials. In this rapidly
evolving landscape, Krishca stands at the forefront, leveraging advanced automation and
eco-friendly processes to meet the stringent demands of our clients.
Domestically, India's steel production is on a growth trajectory, with IBEF's
projections indicating a rise from 125 million tons per annum to 300 million tons by 2030.
This surge, combined with the growing demand for steel strapping due to increased steel
exports, presents a lucrative opportunity for us.
Moreover, the global shift towards the "China + 1" strategy is opening doors
for non-China suppliers, and Krishca is poised to capitalize on this trend, expanding our
footprint in key international markets.
Our financial performance in FY24 reflects the successful execution of our strategic
initiatives and our commitment to operational excellence. We achieved a significant
revenue milestone of 105.02
Crores, driven by increased production capacity and market expansion. Our EBITDA
reached
20.26 Crores, while our PAT stood at 13.24 Crores, underscoring our ability to deliver
strong profitability. The company's cash flow remained healthy, enabling us to reinvest in
critical areas such as technology upgrades, capacity enhancements, and market development.
These financial outcomes are a testament to our sound business model and the disciplined
approach we have taken to ensure sustainable growth.
Key Developments in FY24
FY24 was marked by several key developments that have solidified our market position
and laid the groundwork for continued success:
Doubling of Production Capacity: In May 2024, we launched a new state-of-the-art
production line, increasing our steel strapping capacity by 20,000 Metric Tons. This
expansion allows us to meet growing market demand with enhanced efficiency, superior
product quality, and reduced lead times.
Strategic Contracts: We secured landmark contracts with Shyam Metallics Ltd, SAIL,
and
Vedanta Limited, totaling over 25 Crores. These contracts are not just revenue drivers;
they are a validation of our capabilities and our reputation as a trusted partner in the
industry. They also set the stage for long-term partnerships that will contribute to our
sustained growth.
Global Expansion: We made significant strides in our global expansion strategy with
the launch of Krishca Total Packaging Solutions FZCO in the UAE and Krishca Total
Packaging and Preservation Solutions PTE LTD in Singapore. These ventures extend our
market reach, providing a broader range of packaging solutions to customers across the
Middle East and Southeast Asia, and reinforcing our presence in these strategic regions.
Innovation in Customer Engagement: The introduction of the KRISHCA Mobile App is a
prime example of our commitment to innovation. This tool empowers our sales force with
real-time data, essential documents, and resources, streamlining operations and enhancing
the customer experience.
Expansion Plans and Strategy
As we look to the future, our strategy is focused on driving growth, diversifying our
product offerings, and expanding our market presence:
Production and Portfolio Diversification:We are investing in a new hardening and
tempering line in Tamil Nadu, which will enable us to introduce Ultra High Tensile
Strapping products to new markets. In parallel, we are entering the welding consumables
market with the establishment of a MIG welding wire production plant in Chennai. These
initiatives will not only diversify our product portfolio but also strengthen our position
in the global market.
Strategic Investments: Our investments in the Middle East, including new sales
offices, warehouses, and a state-of-the-art manufacturing plant, will serve as a strategic
gateway to the US market. These initiatives are aligned with our goal of becoming a
dominant player in the global packaging industry.
Market Expansion: We are actively exploring opportunities in new markets such as
Bangladesh,
Sri Lanka, Australia, the US, Europe, and Africa. Our focus is on increasing our
packaging contract revenue and capturing a larger share of the steel strapping market. By
appointing distributors in these regions, we aim to enhance our market reach and drive
export growth.
As we move forward, I want to take a moment to express my deep appreciation to our
dedicated employees, valued customers, and loyal shareholders. Your unwavering support and
contributions have been instrumental in our success. Together, we have built a company
that is resilient, innovative, and poised for continued growth.
Thank you for your trust in our vision and for your commitment to our shared journey. I
am confident that with your continued support, Krishca will achieve even greater heights
in the years to come.
Sincerely, |
Lenin Krishnamoorthy Balamanikandan |
Chairman & Managing Director |
Krishca Strapping Solutions Limited |